The influence of values on the strategic orientations of entrepreneurs

Farkas Gergely; Kincsesné Vajda Beáta; Málovics Éva: The influence of values on the strategic orientations of entrepreneurs. In: Responsible Innovation. pp. 85-99. (2014)

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Absztrakt (kivonat)

According to Schwartz, behaviour is oriented by values through motivations. These values are expressed in the factors influencing the innovative entrepreneurial activities that are presented as different types of strategic orientations in the literature. Entrepreneurial orientation includes the dimensions of risk taking, innovativeness and pro-activeness. Learning orientation summarizes the existence of a common vision, a commitment to business and the ability to accept bottom-up initiatives in a well-defined approach. In our paper, we study whether there is a difference of values among entrepreneurs that have different levels of entrepreneurial and learning orientation. Our results suggest that Hungarian entrepreneurs differ from each other in several dimensions of fundamental values, along the two types of the aforementioned orientations. This may be important from the aspect of sustainable innovation, as our results indicate that the value of universality, which refers to the attitude towards sustainability and the protection of the environment, is positively related to learning orientation.

Mű típusa: Könyv része
Befoglaló folyóirat/kiadvány címe: Responsible Innovation
Dátum: 2014
ISBN: 978-963-306-292-0
Oldalak: pp. 85-99
Kulcsszavak: Újítások - tanulmányok, Technológiai fejlődés - tanulmányok
Megjegyzések: Bibliogr.: p. 98-99. ; összefoglalás angol nyelven
Feltöltés dátuma: 2019. ápr. 25. 12:07
Utolsó módosítás: 2019. ápr. 25. 12:07
URI: http://acta.bibl.u-szeged.hu/id/eprint/57943
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