Application of eye-tracking methodology in food researches

Gere Attila and Rashed Mahmoud Said and Kókai Zoltán and Sipos László: Application of eye-tracking methodology in food researches. In: Élelmiszervizsgálati közlemények, (63) 3. pp. 1628-1632. (2017)

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Eye-tracking is a widely applied tool to follow the human gaze direction. Due to the excessive technical development of eye-trackers, nowadays several fields of applications are available. A new field is food research where numerous questions can be answered by the analysis of gazing behaviour. The methodology might be applied not only in food marketing, but also in sensory analysis and consumer studies. In our article, we aim to introduce the principles of eye-tracking along with the major eye-movements and describe the meanings of the measured variables. Furthermore, several applications are introduced from food sciences.

Item Type: Article
Other title: Szemkamerás módszerek alkalmazása az élelmiszerkutatásban
Heading title: Fókuszban = In Focus
Journal or Publication Title: Élelmiszervizsgálati közlemények
Date: 2017
Volume: 63
Number: 3
ISSN: 0422-9576
Page Range: pp. 1628-1632
Language: English
Publisher: WESSLING Nemzetközi Kutató és Oktató Központ Közhasznú Nonprofit Kft.
Place of Publication: Budapest
Related URLs:
Uncontrolled Keywords: Érzékszervi vizsgálat, Élelmiszerkutatás - módszer
Additional Information: Bibliogr.: p. 1631-1632. ; összefoglalás angol nyelven
Subjects: 02. Engineering and technology
02. Engineering and technology > 02.10. Other engineering and technologies
02. Engineering and technology > 02.10. Other engineering and technologies > 02.10.02. Food and beverages
Date Deposited: 2023. Jul. 07. 12:16
Last Modified: 2023. Aug. 26. 08:17

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