A Pulitzer család stratégiái a 18–19. században

Urbancsok, Zsolt: A Pulitzer család stratégiái a 18–19. században. In: Hagyományláncolat és modernitás 11. pp. 121-136. (2014)

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Abstract

The Pulitzer family’s strategies in the 18-19th centuries In the late feudal era the Pulitzer family became the most significant Jewish merchant-dynasty in Makó. The first three generations’ most important strategy was to maintain the merchant status. Baruch Simon as a retailer established the financial and social position of the family. Although at the beginning they advanced the rural merchants traditional path, several elements of the modern entrepreneurial mentality can be discovered in their activities. A thorough situation analysis, the highest degree of adjustment, detailed knowledge of market conditions, creativity and readiness to make initiatives all explain their success. From the beginning of the 1850s, demographic trends were intensified which were not favourable for the family. In addition, the members of the fourth generation’s indifference to the merchant profession, as well as the assimilation challenges provided by the new carrier patterns contributed to the end of their merchant firms in the last third of the 19th century. New paths of the social rise opened up for them: they became landown-ers or chose an intellectual career. While the first pattern served the integra-tion to the ruling elite, the latter served expressly the modernization.

Item Type: Book Section
Heading title: Modernizáció és integráció
Journal or Publication Title: Hagyományláncolat és modernitás
Date: 2014
Number: 11
ISSN: 2064-4825
ISBN: 978-963-306-283-8
Page Range: pp. 121-136
Series Name: A vallási kultúrakutatás könyvei
Language: magyar, angol
Related URLs: http://acta.bibl.u-szeged.hu/67612/
Uncontrolled Keywords: Zsidóság - Makó - Pulitzer család története - 18-19. sz.
Additional Information: Bibliogr.: p. 133-134., Rezümé angolul, Illusztrációk: Pulitzer Mihállyal kötött szerződés, Héber betűs feljegyzés a Pulitzer családtól
Subjects: 06. Humanities
06. Humanities > 06.01. History and archaeology
06. Humanities > 06.01. History and archaeology > 06.01.01. History
06. Humanities > 06.01. History and archaeology > 06.01.01. History > 06.01.01.09. Social and economic history
Date Deposited: 2020. May. 26. 12:58
Last Modified: 2020. Jul. 02. 13:19
URI: http://acta.bibl.u-szeged.hu/id/eprint/67202

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